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Case Study: Combatting Clickbait on Metasearch Engines

We discuss the details of what OTA clickbait strategies mean for hotels and how you can identify them for your hotel in this article.


Below you will find the results of the case study we carried out on submitting consumer claims on metasearch engines. To find out more about Fornova Distribution Intelligence, visit the product page on our website.



If you want to increase your direct revenue and improve your online distribution by combatting these clickbait tactics, sign up for a no-obligation free trial of Fornova Distribution Intelligence today.