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How intelligent rate-matching increased room revenue by 55%

Picture of Alice Heath

Alice Heath

Content Specialist

How intelligent rate-matching increased room revenue by 55%

“With Fornova we have a true partner. Their customer service is excellent and their technology delivers.”

Compass Hospitality is a young and dynamic hospitality group headquartered in Bangkok, Thailand. The chain currently has 5,000+ keys and 50 properties across four distinct luxury brands in Southeast Asia and Europe.

Operating in a highly competitive market, Compass partnered with us to introduce an aggressive rate-matching strategy to optimise their net RevPAR and grow its room sales.

During a trial period, we were given access to half of Compass’ properties in Thailand so that we could benchmark the results. Compass continuously monitored and adjusted its room rates against the different rates from thousands of points of sale. Working with our team, the chain turned data into actionable intelligence delivering outstanding year-on-year results across its rate-matched properties.

Using our patented technology, the chain increased room revenue from matched rooms by 55% and grew bookings on brand.com by 60%. Bookings from most OTA partners also increased.

The company now has a tried and tested method to achieve peak performance.
Compass Case study“The results speak for themselves - we’ve seen clear growth across the board using Fornova’s solution. Our rate match strategy has definitely influenced growth coupled with aggressive marketing and traffic acquisition strategies.”

Rabin Gupta, Corporate General Manager of Digital Marketing, Compass Hospitality

To find out more, download the full case study.

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